Streamz AI is a cutting-edge platform that uses AI to revolutionize how sales teams are trained and motivated. The company delivers advanced solutions to boost sales performance through gamification and AI-driven learning.
The primary challenge for Streamz was rebranding their entire digital presence while maintaining consistency across all touchpoints. After adopting the new name, they needed to communicate this transition clearly to their investors, stakeholders, and customers. The focus was to implement the Streamz AI identity on their website and other digital platforms while ensuring that all elements, from icons to infographics, adhered to the updated brand guidelines.
Infographics and Videos: To help Streamz AI communicate complex AI-driven processes to investors and stakeholders, we developed custom infographics and videos. These visuals made the technology easy to understand and positioned Streamz AI as a leader in sales performance technology.
Iconography and Brand Imagery: We also developed new icons and imagery to align with Streamz AI’s updated branding. These elements were not only used across the website but also in various touchpoints like emailers, company presentations, and marketing materials.
We used the brand’s updated color palette, custom icons, and infographics to create a sleek, intuitive user interface. The new UI design enhanced the user experience by focusing on clear navigation and engaging visuals that highlighted Streamz AI’s AI-powered solutions. Our redesign of the Sales Gamification page exemplifies how we streamlined the interface to better showcase their services.
By seamlessly integrating the new brand identity across touchpoints, from icons to website design, Streamz AI was able to effectively communicate its evolution, gaining confidence from both investors and customers. The cohesive digital transformation helped them boost online presence, resulting in a stronger, more modern identity.